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master's thesis
Kultura ponašanja i identitet mladih
2021. urn:nbn:hr:180:022093
Štefanac, Ivona
Zagreb School of Business

Cite this document

Štefanac, I. (2021). Kultura ponašanja i identitet mladih (Master's thesis). Zagreb: Zagreb School of Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:180:022093

Štefanac, Ivona. "Kultura ponašanja i identitet mladih." Master's thesis, Zagreb School of Business, 2021. https://urn.nsk.hr/urn:nbn:hr:180:022093

Štefanac, Ivona. "Kultura ponašanja i identitet mladih." Master's thesis, Zagreb School of Business, 2021. https://urn.nsk.hr/urn:nbn:hr:180:022093

Štefanac, I. (2021). 'Kultura ponašanja i identitet mladih', Master's thesis, Zagreb School of Business, accessed 19 April 2024, https://urn.nsk.hr/urn:nbn:hr:180:022093

Štefanac I. Kultura ponašanja i identitet mladih [Master's thesis]. Zagreb: Zagreb School of Business; 2021 [cited 2024 April 19] Available at: https://urn.nsk.hr/urn:nbn:hr:180:022093

I. Štefanac, "Kultura ponašanja i identitet mladih", Master's thesis, Zagreb School of Business, Zagreb, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:180:022093

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Metadata
TitleKultura ponašanja i identitet mladih
Title (english)Behavioral culture and youth identity
AuthorIvona Štefanac
MentorDorotea Milas (mentor)
Committee memberNeven Šipić (predsjednik povjerenstva)
Committee memberTomislav Ivančević (član povjerenstva)
GranterZagreb School of Business
Zagreb
Defense date and country2021-09-23, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
General Economy
Abstract
Mediji su sastavni dio svijeta današnjice, u mnogome kreiraju trendove, javni život, zabavu, utječu na komunikaciju, a njihovo korištenje dovodi do izgradnje društvenog identiteta i novih društvenih oblika pa i osobnih želja i preferencija. Mediji imaju veliki utjecaj na gospodarstvo, znanost, politiku, kulturu i dr. Imaju važnu ulogu u konstituiranju sociokulturne diferencijacije i utječu na svijet djece i mladih ljudi i formiranje njihova identiteta. Zbog toga je i razumljivo da često izazivaju i interes istraživanja o njihovoj mogućnosti utjecanja na razvoj čovjeka, posebice u ranoj dobi. Na početku 21. stoljeća djeca odrastaju u društvu elektroničkih medija, koji izazivaju velike promjene u ponašanjima, međuljudskim odnosima i komunikaciji, posebice među mlađim naraštajima.
Abstract (english)
Media are an integral part of today's world, in many ways they create trends, public life, entertainment, influence communication, and their use leads to the construction of social identity and new social forms, as well as personal desires and preferences. The media have a great influence on the economy, science, politics, culture, etc. They play an important role in constituting socio-cultural differentiation and influence the world of children and youth and the formation of their identity. It is therefore understandable that they often arouse interest in research on their potential impact on human development, especially at an early age. At the beginning of the 21st century, children grow up in the society of electronic media, which causes great changes in behavior, interpersonal relationships and communication, especially among the younger generations.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:180:022093
Study programmeTitle: Marketing and communication management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni specijalist/specijalistica marketinga i komunikacija (stručni specijalist/specijalistica marketinga i komunikacija)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-11-17 08:10:48