Communication is part of human everyday life and has existed since the beginning of the world and without it no survival, development or progress of all kinds could be achieved. As a process that takes place between individuals, it has to follow the trends of development both-society and individuals and it has to develop according to their requirements. It is a complex concept that is always changing and has its own rules, because it is under situational, cultural, religious influences. In order to make a quality and efficient communication apart from the rules, there are certain skills that help to achieve the goal of communication. Because of the necessity and presence of communication in everyday life, it is an important element of every organization and business. In order for the organization to maintain its structure, to fulfil its tasks, to retain teamwork, to attract new investors and customers, and ultimately to remain competitive at the market she uses different set of skills such as negotiation and persuasion which demands knowledge about communication's skills and developing them.